Twitter Lands NFL ‘Thursday Night Football’ Streaming Deal | Variety: Financial terms of the deal weren’t disclosed. Twitter will pay about $10 million for the OTT rights, less than the next highest bid of $15 million, according to multiple reports. After the announcement, Twitter’s investor-relations account tweeted: “In regard to the NFL deal, please note that all expense was contemplated in our FY’16 guidance given on our Q4’15 earnings call.”
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