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Kano model - Wikipedia, the free encyclopedia

Kano model - Wikipedia, the free encyclopedia: These attributes result in satisfaction when fulfilled and dissatisfaction when not fulfilled. These are attributes that are spoken and the ones in which companies compete. An example of this would be a milk package that is said to have ten percent more milk for the same price will result in customer satisfaction, but if it only contains six percent then the customer will feel misled and it will lead to dissatisfaction.Illustration of how features shift over time

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