Skip to main content

Gazprom’s soccer jersey strategy, explained

YouTube



Gazprom’s soccer jersey strategy, explained.

Become a Video Lab member! 
http://bit.ly/video-lab

Russia has the world’s largest reserves of natural gas, and most of it is controlled by the state-owned company Gazprom. But Gazprom has also built a global profile as a soccer sponsor. Good publicity for Gazprom means good publicity for Russia; since Gazprom is owned by the Russian state, domestic approval for the foreign energy provider can help build a reputation for Russia in places that might otherwise be wary of their creeping influence. And as Vladimir Putin pursues that influence abroad, building relationships with foreign business leaders using the sport of soccer has proven extremely useful.

One place where that's been especially true is in Germany, where the team FC Schalke 04 has a longstanding sponsorship deal with Gazprom. When the deal was first signed in 2006, Russia was vying to increase their presence in the Western European gas market. Over a decade later, Gazprom sponsors one of Germany’s most popular soccer teams, and is about to open their second major direct pipeline from Russia to Germany.

A previous version of this video misidentified Switzerland on a map. The error has been corrected.

Sources:

Natural gas reserves
https://www.eia.gov/international/ana...
https://static.seekingalpha.com/uploa...

Gazprom
https://www.statista.com/statistics/2...
https://www.cer.eu/publications/archi...
https://www.gazprom.com/projects/germ...

Russian gas dependency
https://europa.eu/european-union/abou...
https://www.mckinsey.com/industries/o...

Nord Stream 2
https://ec.europa.eu/epsc/sites/epsc/...
https://www.ogj.com/home/article/1723...

Germany
https://www.processingmagazine.com/ne...
https://www.gazprom.com/projects/germ...
https://www.cleanenergywire.org/facts...

Vox.com is a news website that helps you cut through the noise and understand what's really driving the events in the headlines. Check out 
http://www.vox.com.
Watch our full video catalog: 
http://goo.gl/IZONyE
Follow Vox on Facebook: 
http://goo.gl/U2g06o
Or Twitter: 
http://goo.gl/XFrZ5H


Popular posts from this blog

Š‘ŃƒŠ·Š¾Š²Ńƒ ŃƒŠ»ŠøŃ‡ŠøŠ»Šø в�примитивном плагиате мирового бренГа | ŠŠ¾Š²Š¾ŃŃ‚Šø | ŠŸŃŃ‚Ń‹Š¹ канал

Š‘ŃƒŠ·Š¾Š²Ńƒ ŃƒŠ»ŠøŃ‡ŠøŠ»Šø в�примитивном плагиате мирового бренГа | ŠŠ¾Š²Š¾ŃŃ‚Šø | ŠŸŃŃ‚Ń‹Š¹ канал https://www.5-tv.ru/news/204006/

(26) Post | LinkedIn

(26) Post | LinkedIn : ► Trump was first compromised by the Russians back in the 80s. In 1984, the Russian Mafia began to use Trump real estate to launder money and it continued for decades. In 1987, the Soviet ambassador to the United Nations, Yuri Dubinin, arranged for Trump and his then-wife, Ivana, to enjoy an all-expense-paid trip to Moscow to consider possible business prospects. Only seven weeks after his trip, Trump ran full-page ads in the Boston Globe, the NYT and WaPO calling for, in effect, the dismantling of the postwar Western foreign policy alliance. The whole Trump/Russian connection started out as laundering money for the Russian mob through Trump's real estate, but evolved into something far bigger. ► In 1984, David Bogatin — a Russian mobster, convicted gasoline bootlegger, and close ally of Semion Mogilevich, a major Russian mob boss — met with Trump in Trump Tower right after it opened. Bogatin bought five condos from Trump at that meeting. Those condos were...