Two charismatic billionaires who have built their empires on flamboyant gambles will today go head to head in a £2bn battle for the right to screen live Premier League football matches.
Rupert Murdoch's BSkyB and NTL, the cable group in which Sir Richard Branson is now the largest single shareholder following its purchase of Virgin Mobile, will deliver sealed bids to the Premier League's central London headquarters.
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