The Data That Turned the World Upside Down - Motherboard: The approach that Kosinski and his colleagues developed over the next few years was actually quite simple. First, they provided test subjects with a questionnaire in the form of an online quiz. From their responses, the psychologists calculated the personal Big Five values of respondents. Kosinski's team then compared the results with all sorts of other online data from the subjects: what they "liked," shared or posted on Facebook, or what gender, age, place of residence they specified, for example. This enabled the researchers to connect the dots and make correlations.
Бузову уличили в�примитивном плагиате мирового бренда | Новости | Пятый канал https://www.5-tv.ru/news/204006/